Top 5 Free Tools You Need For Your Website

Martin Perez -

Creating a website can be demanding, but with these free tools you can make your website more efficient and effective. Here are the top 5 free tools you need for your website:

  1. Moment CRM
  2. Google Analytics
  3. Google Search Console
  4. GTMetrix
  5. Live Chat

Let’s get started!

Moment CRM

A CRM, or customer relationship management system, is a software solution that helps businesses manage their customer data. CRMs typically include features for managing customer contact information, sales opportunities, and marketing campaigns. By using a CRM, businesses can more effectively manage their customer relationships and improve their overall customer service.

With a free CRM, such as Moment, you can easily keep track of website visitors, leads and customers. Moment comes with many features, such as a free live chat that can be easily added to your website. Below is a video to help you better understand CRMs and how they can benefit your website and business.

Google Analytics

The internet is full of public information and data. It’s important to be able to track your valuable website data in an easy to read format. As long as you have your Google Analytics set up on your website, you will be able to see many data points such as:

  • Website and Webpage Traffic
  • How Long Visitors Stay on Your Web Pages
  • Demographics of Your Visitors
  • The Source of Your Traffic

Google Analytics is a must have tool for any serious webmaster. Here is a screenshot of some important data we use to measure the success of our blog posts:

Want to go deeper into your visitor’s actions and behaviors? Moment, our free CRM software allows you to view your visitor’s actions through free session recording.

To learn more about Google Analytics and how it can help your website, visit our blog post: The 5 Biggest Benefits of Web Analytics for Business.

Google Search Console

If you like Google Analytics, you will love Google Search Console! Google Search Console allows you to see vital site health information and gives you the steps to resolve them. You will know if your website has any errors such as:

  • Hacking, Malware or Spam
  • Crawl Errors
  • Sitemap Issues
  • Broken Links

With Google Search Console, you will also see your search statistics when it comes to your Google SERP (search engine results page). Using this free tool, you will help Google index your website better and improve its SEO.

Finally, Google Search Console gives you insights on your website’s mobile friendliness. This is very important as most web visitors are from mobile devices!

GTMetrix

GTMetrix is a web tool that analyzes your website speed and load times. This can be valuable for retaining website visitors and making sure your website loads in a timely manner.

In fact, web speed is one of the many factors that contribute to a high SEO ranking. The faster your website loads, the more organically it will rank on Google. This is because Google wants high quality websites to be shown on its result pages. Therefore, using a standalone tool like GTMetrix is useful for finding bottlenecks on your website.

To get started with GTMetrix, visit their website and input your website URL. After a brief moment, GTMetrix will give you the results of your web speed. Now you can view your website’s waterfall chart and see where you can improve:

Here are a few tips your GTMetrix report will probably suggest:

  • Minifying CSS and Javascript files
  • Turning on Caching
  • Optimizing and Resizing Images
  • Using a Content Distribution Network (CDN)
  • Reducing Redirects
  • Enabling GZIP
  • Minimizing HTTP Requests

These fixes can be done with plugins or a web developer. Overall, GTMetrix is a great tool for giving you a full detailed web-speed report.

Live Chat

Adding a live chat to your website ensures your online visitors are given the best customer experience on your website. Having a live chat allows you to convert more website visitors into customers, and allows you to give the best support to current customers. We are so passionate about live chatting, we wrote about the 6 Reasons Why You Should Add a Live Chat to your Website!

Moment, our free CRM, is full of robust features:

  • Free Live Chat
  • Session Recording
  • Email Marketing
  • User Timelines
  • User Event Tracking

To add a free live chat to your website, we recommend registering for a free Moment account. You can follow our How to Add a Free Live Chat to your Website in 3 Steps blog post or view the video below to finalize your live chat setup!

Closing Thoughts

Web tools can be difficult to use, expensive and redundant. That is what inspired us to write the top 5 free tools you can use for your website!

Google provides many resources such as Google Analytics and Google Search Console to help website owners rank higher on search. GTMetrix is great for web speed analytics, which can also increase your web traffic and SEO.

But most importantly, Moment, our free CRM gives you numerous benefits, such as a free live chat, session recording and user timelines, without the use of a credit card!

Signup to Moment today, and enjoy all the perks of having a fully-fledged CRM system!

Happy Chatting 💬